diff --git a/pom.xml b/pom.xml
index e9d46d6..bd395f3 100644
--- a/pom.xml
+++ b/pom.xml
@@ -24,7 +24,7 @@
 	<groupId>com.loohp</groupId>
 	<artifactId>Limbo</artifactId>
 	<name>Limbo</name>
-	<version>0.6.12-ALPHA</version>
+	<version>0.6.13-ALPHA</version>
 	
 	<description>Standalone Limbo Minecraft Server.</description>
 	<url>https://github.com/LOOHP/Limbo</url>
diff --git a/src/main/java/com/loohp/limbo/Limbo.java b/src/main/java/com/loohp/limbo/Limbo.java
index 7d45a90..78e5559 100644
--- a/src/main/java/com/loohp/limbo/Limbo.java
+++ b/src/main/java/com/loohp/limbo/Limbo.java
@@ -87,7 +87,9 @@ import net.querz.nbt.io.NBTUtil;
 import net.querz.nbt.tag.CompoundTag;
 
 public class Limbo {
-	
+
+	public static final String LIMBO_BRAND = "Limbo";
+
 	private static Limbo instance;
 	public static boolean noGui = false;
 	
diff --git a/src/main/java/com/loohp/limbo/file/ServerProperties.java b/src/main/java/com/loohp/limbo/file/ServerProperties.java
index 492b279..b4c0729 100644
--- a/src/main/java/com/loohp/limbo/file/ServerProperties.java
+++ b/src/main/java/com/loohp/limbo/file/ServerProperties.java
@@ -80,7 +80,7 @@ public class ServerProperties {
 	private Component tabHeader;
 	private Component tabFooter;
 
-	Optional<BufferedImage> favicon;
+	private Optional<BufferedImage> favicon;
 
 	public ServerProperties(File file) throws IOException {
 		this.file = file;
@@ -189,6 +189,10 @@ public class ServerProperties {
 		return Limbo.getInstance().serverImplementationVersion;
 	}
 
+	public String getServerModName() {
+		return Limbo.LIMBO_BRAND;
+	}
+
 	public boolean isBungeecord() {
 		return bungeecord;
 	}
diff --git a/src/main/java/com/loohp/limbo/network/ClientConnection.java b/src/main/java/com/loohp/limbo/network/ClientConnection.java
index ca827b2..b1f3cb1 100644
--- a/src/main/java/com/loohp/limbo/network/ClientConnection.java
+++ b/src/main/java/com/loohp/limbo/network/ClientConnection.java
@@ -60,6 +60,7 @@ import com.loohp.limbo.network.protocol.packets.PacketPlayOutPlayerInfo;
 import com.loohp.limbo.network.protocol.packets.PacketPlayOutPlayerInfo.PlayerInfoAction;
 import com.loohp.limbo.network.protocol.packets.PacketPlayOutPlayerInfo.PlayerInfoData;
 import com.loohp.limbo.network.protocol.packets.PacketPlayOutPlayerInfo.PlayerInfoData.PlayerInfoDataAddPlayer.PlayerSkinProperty;
+import com.loohp.limbo.network.protocol.packets.PacketPlayOutPluginMessaging;
 import com.loohp.limbo.network.protocol.packets.PacketPlayOutPositionAndLook;
 import com.loohp.limbo.network.protocol.packets.PacketPlayOutSpawnPosition;
 import com.loohp.limbo.network.protocol.packets.PacketPlayOutTabComplete;
@@ -92,6 +93,7 @@ import org.json.simple.JSONArray;
 import org.json.simple.JSONObject;
 import org.json.simple.parser.JSONParser;
 
+import java.io.ByteArrayOutputStream;
 import java.io.DataInput;
 import java.io.DataInputStream;
 import java.io.DataOutputStream;
@@ -117,6 +119,7 @@ import java.util.stream.Stream;
 public class ClientConnection extends Thread {
 
     private static final NamespacedKey DEFAULT_HANDLER_NAMESPACE = new NamespacedKey("default");
+    private static final NamespacedKey BRAND_ANNOUNCE_CHANNEL = new NamespacedKey("brand");
 
     private final Random random = new Random();
     private final Socket clientSocket;
@@ -464,6 +467,11 @@ public class ClientConnection extends Thread {
                 sendPacket(join);
                 Limbo.getInstance().getUnsafe().setPlayerGameModeSilently(player, properties.getDefaultGamemode());
 
+                ByteArrayOutputStream brandOut = new ByteArrayOutputStream();
+                DataTypeIO.writeString(new DataOutputStream(brandOut), properties.getServerModName(), StandardCharsets.UTF_8);
+                PacketPlayOutPluginMessaging brand = new PacketPlayOutPluginMessaging(BRAND_ANNOUNCE_CHANNEL, brandOut.toByteArray());
+                sendPacket(brand);
+
                 SkinResponse skinresponce = (isVelocityModern || isBungeeGuard || isBungeecord) && forwardedSkin != null ? forwardedSkin : MojangAPIUtils.getSkinFromMojangServer(player.getName());
                 PlayerSkinProperty skin = skinresponce != null ? new PlayerSkinProperty(skinresponce.getSkin(), skinresponce.getSignature()) : null;
                 PacketPlayOutPlayerInfo info = new PacketPlayOutPlayerInfo(PlayerInfoAction.ADD_PLAYER, player.getUniqueId(), new PlayerInfoData.PlayerInfoDataAddPlayer(player.getName(), Optional.ofNullable(skin), properties.getDefaultGamemode(), 0, false, Optional.empty()));
diff --git a/src/main/java/com/loohp/limbo/utils/NamespacedKey.java b/src/main/java/com/loohp/limbo/utils/NamespacedKey.java
index f8e160a..7733d2b 100644
--- a/src/main/java/com/loohp/limbo/utils/NamespacedKey.java
+++ b/src/main/java/com/loohp/limbo/utils/NamespacedKey.java
@@ -32,7 +32,7 @@ public class NamespacedKey {
 			this.namespace = namespacedKey.substring(0, index);
 			this.key = namespacedKey.substring(index + 1);
 		} else {
-			this.namespace = "minecraft";
+			this.namespace = MINECRAFT_KEY;
 			this.key = namespacedKey;
 		}
 	}